Death of Blu-Ray

blu-rayAs the smoke cleared from the high def standards, a clear winner arose: Sony’s Blu-Ray. But the fight for high-definition content is far from over. Even as one new technology moves to mainstream, it is by no means unchallenged. Despite bringing on the last of the Hollywood Studios onto the Blu-ray standard, there are several things that hinder the quick adoption of Blu-ray: invested interest, sub-par technical issues, and alternative sources.
DVDs are the current standard. The move from VHS to DVD brought with it the digital standard. Movies now come in a form which can be easily stored and transferred onto large, cheap external storage. This standard is good enough for living rooms and easily transferred to smaller screen mediums like phones and laptops. The market doesn’t crave the high-definition as much as it craves digital convenience and portability. It will be the iTunes and Windows7 video codec standards that will have more draw than the current HD.
Technological issues abound with Blu-ray. The hardware and software requirements have become so concerned with protecting content on its way to a screen, it has partitioned its market into oblivion. Consumers demand more portability and versatility. No longer will they continue to purchase multiple versions of the same content and upgrade every conceivable piece of hardware in the living room. Blu-ray discs themselves are not the most robust solution. Because of the smaller blue laser spot size–from which Blu-ray draws its name–blu-ray discs are extremely susceptible to scratches. For a medium that is supposed to survive the average living room and family, it’s a fatal flaw that cannot be easily reconciled.
Alternative sources are becoming more and more popular. Services like Netflix now offer instant streaming on practically every device that can be connected to televisions (as well as many new televisions themselves). Other devices like Vuduu players, Xbox Media Centers, and Apple TV are pushing the ability to get content to the TV. It is a short leap streaming content to streaming HD content at the equivalent or better than Blu-ray and without the technological baggage.
Even after Blu-ray has claimed the title of new high-def standard, it is not the guaranteed successor.

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